Petit & Keet Social Media
Petit & Keet, a local restaurant, requested graphics for five specific promotions: Craft Cocktail Mixers, Take and Bake weekly specials, Date Night Specials, Wine & Beer, and Family Style Dining. They asked for a strongly consistent look, and for each promotional graphic to be laid out and sized properly for use on Instagram (post) and Facebook (Event Cover, Group Cover, Story, and Shared Photo).
Petit & Keet needed graphics for five distinct promotions to use in multiple social media channels.
Requests:
- Create a consistent overall look
- Use existing PK logo / fonts
- Make it reusable
Sizing / Layouts:
- IG Post
- FB Event Cover
- FB Group Cover
- FB Shared Photo
- FB Stories
Promotions:
- Date Night Specials
- Take and Bake
- Craft Cocktail Mixers
- Beer and Wine
- Family Style Dining
Using the existing PK logo, color scheme, and font preference as a guide, I created simple, type based logos for each promotion. I then made five layouts of each of the five promotions, using the same background for the consistency PK requested and the varied info included for each promotion. I provided finished graphics for each and a template version that they could fill in for future use.
